About Us
Founded in the Pacific Northwest, Natural Moxy believes beauty should be nurturing, inclusive, and eco-conscious.
We craft high-quality personal care products to meet diverse skincare and haircare needs while remaining kind to the planet.
We are committed to providing effective, ingredient-transparent solutions for skin and hair health through thoughtfully curated formulations rooted in sustainability and ethical sourcing.
Our Philosophy
Beauty is a celebration of individuality, and our products are developed to honor and enhance your skin and hair’s natural needs.
• Rich, nourishing ingredients promote hydration, skin barrier repair, and microbiome balance.
• Our coily and textured hair formulations support moisture retention, scalp health, and overall hair resilience.
• Science-backed skincare solutions help improve radiance, balance, and protection, addressing concerns like hyperpigmentation, eczema relief, and detox defense.
Our Commitments
At Natural Moxy, safety, transparency, and sustainability are more than ideals—they shape everything we create.
• Ingredient Integrity: We prioritize fair-trade, cruelty-free, and non-GMO components, free from parabens, phthalates, silicones, and sulfates.
• Eco-Conscious Packaging: Using biodegradable, compostable, or recyclable materials to reduce waste.
• Inclusivity & Science-Driven Care: Addressing underrepresented consumer needs, especially Black, Indigenous, and People of Color (BIPOC) skin concerns, such as post-inflammatory hyperpigmentation (PIH), eczema relief, transepidermal water loss (TEWL), and microbiome balance.
Our Mission
To create luxurious, high-quality hair and skincare solutions that nourish the body and soul, while maintaining a strong commitment to sustainability wherever possible.
Our Vision
We envision a world where everyone enjoys soft, silky, and healthy hair, free from dryness, tangles, and roughness—where self-care is intentional, effective, and environmentally responsible.
Our Values
• Transparency: Open and honest about our ingredients and processes, ensuring customers feel confident in their choices.
• Quality: High-performing, nutrient-rich products designed for exceptional, lasting results.
• Inclusivity: While our primary focus is coily and textured hair, we welcome all hair types, genders, and ethnicities, fostering a diverse and supportive community.
• Sustainability: Committed to reducing our environmental impact through mindful choices in ingredient sourcing, packaging, and ethical production methods.
Founder
Guided by Maria Miller
An Army veteran, breast cancer survivor, and passionate advocate for sustainable beauty, Maria Miller founded Natural Moxy to bridge the gap between luxury and environmental responsibility.
Her journey has shaped Natural Moxy’s dedication to safety, ingredient transparency, and mindful formulations.
After overcoming cancer, Maria became aware of the impact of ingredients on overall health, inspiring her to create clean, high-performing personal care products that eliminate the worry of unwanted additives.
As the visionary force behind Natural Moxy, Maria is committed to revolutionizing the beauty industry, crafting hair and skincare solutions that nourish while ensuring every ingredient serves a purpose without compromising health or sustainability.
Her dedication to safe, effective, and eco-conscious beauty has transformed Natural Moxy into more than a brand—a movement toward mindful beauty.
She believes ingredient integrity, transparency, and inclusivity should define the industry, empowering consumers with trustworthy products.
Maria and Natural Moxy lead the way for individuals with coily and textured hair, fostering a community of conscious consumers who confidently care for their hair and skin while making eco-conscious choices.
She invites individuals to embrace their natural beauty, celebrate their unique hair textures, and make thoughtful choices that positively impact their health and the planet, one mindful decision at a time.